Wednesday, April 14, 2010

4 Secrets to Increase Search Engine Ranking Today

Do you want to increase search engine ranking to boost your traffic and sales?

SEO isn't as complicated as many people think. What I've discovered is that when you know the insider secrets, you can literally dominate any keywords and boost search engine rankings of any websites that you have.

How do I know? Simple: Using the exact secrets you're about to learn here, I've easily dominated Google and achieved high search engine rankings for the super-competitive "article submission" keyword with my website at ArticleSubmitAuto.com.

Here are the 4 proven secrets to increase search engine ranking for your keywords:

Secret 1: Write and Publish Articles

Write a high quality article related to the subject of your website and submit it to the top 30 article directories and other ezine publishers.

Remember to include your website link in the resource box of your articles so that when your articles are published, they will provide high quality backlinks to your websites.
Why are backlinks important?

You see, major search engines like Google determines the ranking of your web page largely through the quality and quantity of internet sites that link to yours. Generally, the higher the authority levels of the incoming links, the higher the link popularity of your website, the greater your search rankings.

So by having authoritative article directories like EzineArticles linking back to your websites, it will definitely help give your website the extra boost in rankings and traffic.

Secret 2: Use the Same Keyword for All Your Backlinks

Forget about what other people say about "link diversity" - that is, creating backlinks to your websites using different keywords to make it look more natural to the search engines.

Through expensive trial and error, I realized that it doesn't matter. In fact, I've discovered that by concentrating all your efforts in building backlinks with the same keyword, you'll get faster and better results.

Secret 3: Use The Same URL for All Your Backlinks

Look at these URLs:

http://www.yourdomain.com
http://yourdomain.com

Strangely, even though the above URLs all lead to the same page, search engine treat them as different pages. So decide if you want to use "www" during backlinking and stick to it.

Secret 4: Spy On Your Competitors

Do a search on your targeted keyword in Google to find out which are the web sites that are ranking the highest. What you need to do is to find out which websites are linking to them, and try to get the exact same websites to link to you.

Reverse engineering the high search engine rankings of these websites is the best method to boost search engine rankings for your own sites.

You can find out who is linking to them by using backlinkwatch.com. This will return the number of internet sites that are providing backlinks to your competitors. By visiting each of them, you may be able to pick up a good number of quality internet sites that you can also approach and get them to link to you.
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Some Important Information About Search Engine Optimization

Search Engine Optimization or SEO, is one of the techniques which is used to make your own WebPages more useful and comfortable for your customers by making the WebPages more understandable and transparent to Search Engines. SEO is an economical method which favors your site to get more page views by forming WebPages that rank very high in Search Engine results.

Basics of SEO

While there are no miracles or magic method to write any Webpage that ranks highly in any Search Engine, below are a few tips that can help you reach your goal.

Written Content should be Strong Enough:

You shouldn't focus on any other thing but your full attention should be on the content of your Webpage. Search Engines all over want to offer links to a particular page that will be relevant to the searched content, so the Search Engines are persistently fine-tuning their programs to read the content from the Web Pages and review it to confirm that it is truly the content you searched. In Web Pages, Content is the King for both Search Engines and Readers.
Good Keyword Phrases should be found

The one which makes a "Good Keyword Phrase" would be tricky, but this is the one with which you have to optimize your WebPages. Do not come up with every possible Keyword Phrases and do focus on the "Phrases" that actually captures what your page is really about and ensure that the phrase is repeated here and there of the Webpage and also with links and headlines within your page.

Your entire site shouldn't be optimized

This may appear confusing, but many of the Web developers available want to approach with one Keyword Phrase and using that Phrase they want to optimize the entire page. This might make your work easy but it will not get any page the revelation that you would want. Therefore, instead of doing this do focus on optimizing only one page at a time and find out the phrases that work in favor your page.

Don't Give Up On SEO:

It takes long time for SEO to show results and even if you ask the Search Engine to spider your Webpage or Website, then it will take days together to show up the results. By your Website's ranking, don't get disheartened and keep in mind, that unless you have chosen an unpopular search item, it will be pretty hard for you to reach top 10.
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Internet Search Engine Optimization - Top 3 Most Effective Strategies to Increase Page Rank

The Internet search engine optimization strategies below can quickly increase page rank of your Web content pages. Outsourced SEO marketing services from experts will help you cut costs while improving the bottomline results you get from your businesses. This is because duplicating your efforts while minimizing overheads and time investments to get better results are the benefits offered by outsourcing.

Strategy 1: Build More Properly SEOd Pages Offering Useful Relevant Information/Advice

More pages = more valuable domain. Search engines want to point people to the most relevant sources of useful information about topics covered by keyword searches. Domains with heaps of properly SEOd pages that have 0 to 5% content duplication are valued more by search engines.

Internet search engine optimization of pages is important. This means the proper keyword placement methods should be used at all times. Main and related keywords should be mentioned in the title and description of each content page. Main keyword should be placed between 1st and 20th word of every 120-word block of page body, while the related keyword also once but between 10th and 50th word of each 120-word block. Of course, using main and related keywords in headers will also be great.
Strategy 2: Increase Page Rank of Pages

First, experts offering SEO marketing services say page length or content depth is important. Strike a balance between SEOd content and readable content. Think of your target readers as from 2 groups: search engine bots and people.

People will only read lengthy pages down to its end if first few stuff they see grabs their attention. This means an eye-catching title and an interest-provoking description will work nicely. Also, control or topic sentences and the inverse pyramid writing approach will be helpful.

Of course, the information or advice being offered should be useful and relevant to their needs. Also, make your pages interesting to read by injecting business tone with character personality wit and humor into the content.

"Keep It Short and Simple", especially in lengthy content pages. A paragraph has 3 to 5 sentences while a sentence has around 7 words. 3-5-7. That's "KISS" simplified further.

More content = more value. This means longer pages offer more useful relevant content than shorter ones. 800 to 1200 words per content page will work nicely.

Strategy 3: Build Backlinks on Relevant External High PR Dofollow Pages of High PR Domains

Effective Internet search engine optimization requires the right backlink building techniques. More backlinks pointing to your content pages on relevant external high PR pages of high PR domains = more valuable pages. Of course, your main and related keywords should be used as anchors for your backlinks.

More valuable content pages = more valuable domain. Keep adding properly SEOd and relevant pages offering content useful for your target readers, and keep building backlinks for your pages on such external pages. You will surely notice a big improvement in the search engine rankings and traffic of your sites.'

The strategies above will increase page rank of your content pages and consequently your domains if the things below are done prior to building pages and backlinks.

1. Make sure your site is XML and W3C compliant.
2. Ensure that your site has optimized sitemap.xml and robots.txt.
3. A video panel with a 5-minute video on your site will be good because search engines give utmost importance to media-rich sites.
4. Place "autoping-after-new-content-is-added" code on each of your pages.
5. Make sure all of your pages have optimized meta info like meta title, description and tags.

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How to Select the Best Professional SEO Services

Due to the impact of search engine optimization or SEO on search engine rankings a lot of professional SEO services have come out. These services specializes in making a website or blog rank high on search engines through using on-page and off-page SEO techniques. Any company that provides this kind of service is capable of making your blog or website visible in the eye of search engines or spiders. But be aware that not all SEO service companies are legit. There are a lot out there who only want your money and will leave you with nothing. So do not be fooled - following are some tips in selecting a worthwhile and cost-effective quality professional SEO company.

1. Research is the KEY

Before employing the help of any professional SEO provider, you need to know more about them. You can research the Internet for comments of other clients. Then you can also search for reviews by SEO experts who have used their services. This kind of research will show on how high is the reputation level on one SEO firm. If you have an SEO friend ask him or her for recommendations and samples of websites that the firm have promoted in the past. Looking for a quality wise SEO service company can be a bit hefty but will pay off once you hired the best among the rest.
2. Do not fall victim on attractive sales page

Many green horns have been a victim of SEO firms that have very intensive and persuasive sales page and ending up at a loss because the service they got is low quality. Spare your self from this mistake by researching the history of the company and its reputation among the SEO community. It will also help by checking out the length of time the firm has been providing SEO services online.

3. Check out the PLAN of a particular SEO service company.

When you are looking for a professional SEO services company then you must ask them on what plan they are going to make with regards to your website/s. The strategies and methods they will use reflects their knowledge of SEO and will help you in deciding a fine company to work with. You also need to be wary of SEO companies who are using black hat SEO techniques that can be disastrous to your website. Asking for an example website they have promoted in the past is ideal.

4. Look for a company that offers reasonable pricing for their services

Some site owners specially the new ones tend to prefer cheap SEO services. But you must always remember that almost all products or services that are cheap are of low quality. So it will be great if you hire a firm which have a good reputation and offers a reasonable price for their services.
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